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Chianti Classico Wine Consortium continues the Gran Selezione World Premier in

Toronto & Montreal, Canada

Miami, FL – June 5, 2014 -- The world premiere of Chianti Classico Gran Selezione in North America will be unveiled Monday, June 16, in Toronto. Trade and media are invited to the debut of the Gran Selezione in the New World to taste Chianti Classico’s premium level of wines. It is the first denomination in the world to introduce, in modern times, a new type at the summit of its quality pyramid, positioned above the Chianti Classico Riserva and the Chianti Classico Annata (year’s vintage); a top edition that is the perfect balance between elegance and potency, great structure and ageability. Known worldwide for its distinctive symbol, the Black Rooster, Chianti Classico is one of the world’s oldest wines, its history dating back to the 14th century. Appropriately the Gran Selezione successfully launched in Florence at the historic and majestic Palazzo Vecchio in February 2014 consolidating once again the fame and prestige of what has become a real trademark of excellence in Italy and abroad, the Black Rooster brand.

The events, to be held June 16 at the Carlu in Toronto (444 Yonge Street) include a trade seminar and guided tasting for L.C.B.O. product consultants led by Mr. Michael Fagan, followed by a presentation and tasting for industry trade and press while on June 18 the same program will be presented to SAQ representatives by Mr. Nick Hamilton, following a tasting for media and trade at the Marche Bonsecours (360 rue St. Paul Est) in Montreal. 25 of Italy’s most distinguished producers will introduce their Gran Selezione labels for the first time to the Canadian market.  The attendees will learn first-hand from the producers what makes the Gran Selezione Chianti Classico’s top-tier wine, including its virtues and characteristics that elegantly express the Tuscan wineries’ grandest selections.

“There are many opportunities for Chianti Classico wineries interested in selling into the Canadian market – comments Sergio Zingarelli, President of the Consortium – Wine is growing in popularity as the beverage of choice. Not only are the consumer tastes more refined, Canadians are more willing than ever to pay more for a quality wine. I foresee a great success for our Gran Selezione”

Wineries to be showcased at the tastings are: Barone Ricasoli, Bibbiano, Castelli del Grevepesa, Castello d’Albola, Castello di Ama, Castello di Fonterutoli, Castello di Gabbiano, Castello di Verrazzano, Castello di Volpaia, Colle Bereto, Fattoria Viticcio, Felsina, Fontodi, Luiano, Marchesi Antinori, Rocca delle Macie, Rocca di Castagnoli, San Fabiano Calcinaia, San Felice, San Vincenti, Tenuta di Nozzole, Vignamaggio, Vignole.

The Chianti Classico Wine Consortium was founded in 1924 to provide the regulation of and promotion for the Chianti Classico D.O.C.G., the historical winemaking region comprised of 172,900 acres in the heart of Tuscany. Its boundaries were formally defined in 1932, the word “Classico” (translated to “the first” or “the original”) was attributed to the appellation produced in the territory where Chianti wine was originally produced and the only one which nowadays can geographically bear this name (e.g. Greve, Castellina and Radda “in Chianti”). With more than 600 members, of whom approximately 350 are bottlers, the Chianti Classico Wine Consortium now represents 96% of the entire denomination and has an up-to-date, well-structured and professional organization in charge of the mission for which it was created: protecting and valorizing Chianti Classico wine and its trademark. More information can be found at www.chianticlassico.com.      

For more information please contact:

Chianti Classico Wine Consortium                                                          
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